The text discusses an update to the “Circle to Search” feature, highlighting its enhanced capabilities for users to explore multiple objects in an image simultaneously. This is particularly beneficial for marketing professionals as it opens up new opportunities for product discovery and consumer engagement. The feature allows users to identify and learn about various items in a single image, which can be leveraged for creating mood boards, curating fashion looks, or exploring complex scenes. For marketers, this means increased visibility for products, as users can easily find and interact with items they see online. The update also facilitates virtual try-ons, enhancing the shopping experience and potentially increasing conversion rates. The integration of advanced AI capabilities ensures more accurate and comprehensive search results, making it a valuable tool for businesses aiming to connect with tech-savvy consumers. Overall, the article emphasizes the potential of “Circle to Search” to transform how consumers interact with visual content, offering marketers innovative ways to showcase products and engage with their audience.
Kaynak: https://blog.google/products-and-platforms/products/search/circle-to-search-february-2026/
