The text discusses the importance of viewing SEO as a continuous, long-term strategy rather than a one-time task. It uses the analogy of a garden to emphasize the need for ongoing care and adaptation to changes, such as evolving algorithms and user behavior. The article provides practical advice for marketers on how to prioritize and optimize key pages, focusing on those that drive traffic, conversions, or have high rankings. It also suggests targeting underperforming pages and making data-driven decisions to improve SEO performance. Additionally, the text highlights advanced tactics like striking distance keywords, content gap analysis, and topic clustering to enhance SEO strategy. The overall tone is informative and encouraging, aiming to guide marketers in effectively improving their SEO efforts.
Kaynak: https://searchengineland.com/seo-growth-continuous-improvement-448743
