The text is generally positive as it provides practical advice and strategies for marketers to improve their content marketing efforts. The language used is informative and supportive, aiming to guide marketers through the process of creating effective content for each stage of the buyer’s journey. The article emphasizes the importance of understanding the buyer’s journey and aligning content with each stage to build trust and guide customers towards a purchase decision. The tone is encouraging and focuses on the benefits of implementing these strategies, such as increased return on investment and better customer engagement.
Kaynak: https://blog.hubspot.com/marketing/content-for-every-funnel-stage
