The text provided does not contain the article’s content, so I am unable to read or summarize it. However, I can provide a general approach to summarizing an article for marketing professionals. When summarizing, focus on key points such as the implications of Google’s token auction for real-time ad generation, how LLMs (Large Language Models) can enhance ad personalization, and the potential impact on marketing strategies. Highlight any innovative aspects and practical applications that can help marketers improve targeting and engagement.
Kaynak: https://searchengineland.com/google-token-auction-llms-write-ads-real-time-457698