The text is primarily informative and neutral in tone. It provides a detailed guide on building a multichannel marketing strategy, emphasizing the importance of using multiple communication channels to enhance customer reach and engagement. The language is instructional and focused on practical steps, such as aligning business objectives with marketing strategies, conducting audience analysis, and measuring performance data. The text does not express strong emotions or subjective opinions but rather offers structured advice and examples to help marketers improve their strategies. The overall sentiment is neutral because it is focused on delivering factual and actionable information without emotional language.
Kaynak: https://www.semrush.com/blog/multichannel-marketing-strategy/