The text provides insights into social media usage patterns across different countries, which is valuable for marketing professionals. It highlights that the average internet user spends about 2½ hours daily on social media, with women spending slightly more time than men. TikTok and YouTube are noted for their significant user engagement. This information is crucial for marketers as it can inform strategies for targeting audiences more effectively based on platform popularity and user demographics. Understanding these patterns can help marketers optimize their international outreach and tailor content to engage users more effectively.
Kaynak: https://www.socialmediatoday.com/news/who-spends-most-time-social-media-infographic/731834/