The text provides a detailed guide on the differences between 301 and 302 redirects, emphasizing their importance for SEO and user experience. It explains that 301 redirects are permanent and transfer SEO value to the new URL, making them suitable for permanent changes like domain moves or URL updates. In contrast, 302 redirects are temporary and do not transfer SEO value, making them ideal for short-term changes like A/B testing or maintenance. The article stresses the importance of choosing the correct redirect type to avoid negative impacts on SEO rankings. It also provides practical examples and scenarios for using each type of redirect and offers guidance on implementing them, particularly for those using server-side configurations or WordPress plugins. This information is crucial for marketing professionals managing websites, as it helps them maintain SEO performance and ensure a seamless user experience.
Kaynak: https://www.searchenginejournal.com/301-vs-302-redirects-seo/299843/
