The text primarily discusses the launch of ChatGPT Search by OpenAI, highlighting its potential to challenge Google’s search monopoly by offering a different user experience. It emphasizes the significance of this development for marketing professionals, as ChatGPT Search has already been sending more referral traffic to brands compared to other AI engines. The article also mentions that ChatGPT Search will cite its sources, providing transparency and credibility to its responses. Additionally, the availability of this feature is currently limited to ChatGPT Plus or Team users, with plans to expand access to free users in the future.
The tone of the article is informative and neutral, focusing on the factual details of the launch and its implications for users, particularly those in marketing. There is no overtly positive or negative language used, and the text maintains a straightforward and objective tone throughout.
Kaynak: https://searchengineland.com/chatgpt-search-officially-launches-447919
