The text primarily discusses how to get a website indexed by ChatGPT, which is crucial for marketers aiming to enhance their Answer Engine Optimization (AEO) efforts. The article clarifies the difference between being indexed by ChatGPT and appearing in its answers, emphasizing the importance of OpenAI’s search crawler, OAI-SearchBot, in this process. It provides practical steps for marketers, such as configuring the robots.txt file to allow OAI-SearchBot and submitting sitemaps to Bing to increase the chances of being indexed. The article also highlights the use of IndexNow to expedite re-indexing, which can be beneficial for marketers seeking to keep their content up-to-date in ChatGPT’s responses. Overall, the article is informative and offers actionable advice for marketers to improve their visibility in AI-driven search environments.
Kaynak: https://blog.hubspot.com/marketing/how-to-get-indexed-by-chatgpt
